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USA Today has published, on Tuesday, that Facebook’s CEO Mark Zuckerberg states that the company has a purpose: to support American voters along the registration process, providing them with all obligatory information about the 2020 US election.

Zuckerberg says the company aims to increase the number of people reached from 2 million four years ago to 4 million, using inner the communicative instruments of Facebook, Instagram, and Messenger. Nick Statt writes for The Verge that the design of interface of a new “Voting Information Center” will be similar to its COVID-19 hub, which provides people with up to date news from the WHO and other coronavirus oriented news.

Facebook’s CEO notes that the 2020 election will differ from previous years. “It was already going to be a heated campaign, and that was before the pandemic — and before the killing of George Floyd and so many others forced us yet again to confront the painful reality of systemic racism in America. People want accountability, and in a democracy, the ultimate way we do that is through voting,” Zuckerberg wrote. In his statement, he shows a sincere belief that Facebook can bring positive changes providing Americans with a platform to vote. 

The “Voting Information Center” will become the largest voting information campaign in American history thanks to Facebook. Zuckerberg is trying to rehabilitate Facebook after the lost campaign during the 2016 US presidential election, in which Russian interference led to the political divisions in the country with the aim to achieve a skewed outcome from election.

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